Seven out of ten magazines that you pick up will have an attractive person on the cover. I know that I would much rather buy a magazine with a picture of Jennifer Lopez on the cover, than one with a picture of Drew Carey.
People Magazine's 50 Best looking is one their best sellers, but even People's best looking list cannot contend with the Sports Illustrated swimsuit edition, which is anticipated for months before it's release.
Sex always has and always will have a place in the magazine industry. The most obvious sexual stronghold in an industry has to be sex in Television, "a sexual Shangri-la," according to Joyce Garity. There are hardly any ugly people on TV. Page 1 of 3. Sex sells In America today it is very difficult to go anywhere without encountering America's number one best seller. Read Full Essay Save. Only available on ReviewEssays. The problems associated with sex in advertising are overlooked.
One ad designer said, it s supposed to be funny. People shouldn t take it so literally and seriously. It s just advertising p But advertising is serious because it affects everyone s lives.
It impacts everyone since we learn about society through it. In sex ads, we learn that women are just objects and we can do whatever we want to them. It is offensive to women and causes insensitivity to them. It basically says hey, look at me, I m sexier than you. Women in society start believing this and it results in a lower self-esteem and it could eventually lead to male domination.
Advertisements capture the attention of everyone, but what we don t realize is that it also catches the attention of children who are not ready for these types of ads. This is a major problem in the American society. Most advertising professionals share the same position that it is not a serious issue. But if the advertising business as well as the rest of society becomes aware of this problem, change can occur.
Over the last few years, protests over the depiction of women in ads have grown. If society is aware of this problem, it will act against it to reduce this problem.
Another way to solve this issue is to reduce the amount of sex in advertisements since most ads have nothing to do with sex. There should be a campaign or organization to regulate such ads, similar to the Federal Communications Commission FCC.
Its purpose would be to figure out what ads are appropriate and locate other ads where it is not appropriate. The inappropriate ads would not be submitted for advertisement. Reduction of sex ads will help stop the problem because women, children, and the rest of society would not be affected by so many of the offensive ads.
Sexier women would not exploit the average body of a woman so regular women will not carry low self-esteems. Regular people will replace the sexy models so with this, children will not be affected and women will feel better about themselves.
This is not proposing to ban sex in advertising altogether, there will be a moderate amount where it is appropriate. But some might think this violates America s freedom of speech and that the advertisers can put anything in their ads. But there are laws and organizations that limit this freedom such as the FCC.
Other people think that it is not a large enough issue to affect all of society and it should not be made into such a big case.
But women are stereotyped and degraded everywhere so this will be a start to full equality between men and women. Other proposals that try to help the problem would not succeed. Some suggest that it should be left alone but it will only get worse from this. More and more advertisers would put sex into their ads so it will increase the problem.
Some propose to ban sex in advertising altogether.
Sex Sells essays "Sex Sells" There is a common phrase that goes "sex sells" which turns out to be very truthful. It seems like no other human act drives "buying behavior" as m.
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